Client
Phytomer
Year

2016

Deliverables
  • UX Design
  • UI Design
  • Visual Identity

Beauty by the Sea :

A New Identity

ABOUT

For nearly 50 years, Phytomer has been transforming the sea into skin care to effectively reveal women and men’s beauty: a natural, authentic, vibrant beauty.

HOW

With the rest of the team (art directors and project managers), we had to rethink and overhaul the entire identity of the website (branding and e-commerce). We had to modernize their assets and create a new experience for their customers, with a focus on the approach of the products and the scientific method behind it.
We worked closely with internal developers during all the project, as they built a new CMS for the client.

Marine Biodiversity

A complete design overhaul